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James Brown

James Brown

Ambassador

I am a seasoned operations and general management professional with over 30 years’ experience in the leisure and golf industries across the UK and Asia. My expertise lies in optimising complex, multi-functional businesses by integrating operational efficiency, service excellence, and commercial performance.

In recent years, my focus has evolved to embedding environmental, social, and governance (ESG) principles into strategic planning and daily operations. I’ve led cross-functional initiatives that align business outcomes with sustainability goals, ensuring long-term resilience and stakeholder value.

I am a certified ISO 9001 Lead Auditor and have completed advanced training in Carbon Footprinting, Greenhouse Gas Accounting, Net Zero Target Setting, and Carbon Reduction Planning (Northumbria University, 2025). I actively apply this knowledge to guide organisations through the transition to low-carbon operations.

As a Renewables Ambassador, I champion clean energy adoption and support climate-positive innovation across sectors. My work includes implementing ESG-aligned quality management systems, overseeing risk and compliance strategies, and contextualising sustainability within real-world business environments.

I am committed to supporting organisations on their journey to Net Zero—helping them reduce emissions, enhance ESG performance, and build credible, science-led climate strategies aligned with frameworks such as the UN Race to Zero, SBTi, and ISO standards.

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